• Creativity Mix
  • About

Gabriela Bonilla Ocasio

Creative Director / Copywriter

  • Creativity Mix
  • About

Perfect Harmony

Exploring the parallels between jazz and QX80’s harmonious driving experience.

Good Vibes

This platform is all about positive energy. We showcase how the Murano experience transforms drivers' moods, empowering them to radiate positivity and spread 'buenas vibras' to the world around them.

Cafecito

Latinos will travel to great lengths for shared passions, and some family quality time.

Food Fight

Sounds of Luxury

For the Latin GRAMMYs, we partnered with Televisa Univision and award-winning Ximena Sariñana to help INFINITI capture the rhythm of the road, transforming the QX80’s soundscape into an experimental artist’s canvas.

JamaICAN

Problem: Although Jamaica is globally recognized as having a powerful identity, most of its youth think they can’t dream big.

Creative idea: After discovering Jamaica didn’t have a national chant, we worked with Pepsi to create one that highlighted the two most encouraging words in every Jamaican’s name: I CAN.

Illustrations

Longer Merry Christmas

Puerto Rico has the longest Christmas season in the entire world. So how come it has the shortest Christmas song?

Say It With Pepsi

To launch their latest campaign, Pepsi took advantage of Facebook’s brand new “Reactions” tool to help produce a hit song.

Photography

I like shooting people.

5 Women. 5 Races.

A mobile audio experience where 5 breast cancer survivors narrate the 5 stages of breast cancer they lived through while participants ran Susan G. Komen’s 5K event.

I in JamaICAN

“You are the I in JamaICAN” is the second film of the successful JamaICAN campaign, which encourages young people to believe in themselves.

23 Seconds

During Breast Cancer Awareness Month, Susan G Komen launched a radio campaign that interrupted the lives of listeners.

Heineken Regatta

Client: We need to announce Heineken’s International Regatta in 15 seconds.

Me: Sail no more!

La Santurcina

Logo and branding for a friend’s pizzeria in Santurce. Since the name of the place is what we call the neighborhood’s residents, they asked me to create a logo that could evolve into streetwear.

Feed Your Soul

Triple-S, the leading health insurance company in Puerto Rico, believes that to fully achieve peak wellness, one must go beyond exercising and eating healthy, and start feeding the spirit.

We created custom typefaces made out of healthy ingredients to write a recipe book that nourishes the soul.

Truth Without Colors

During election year in Puerto Rico, NotiCel, a digital news outlet, wanted to make clear it wasn’t tied to any political party, unlike most news sources on the island.

Since red, blue, and green are extremely associated with specific parties, NotiCel decided to take colors down from their politics section and donate them to local communities in need, leaving every single picture, video, story, and article in plain black and white.

NotiCel. Truth Without Colors.

Booty Call

I was asked by Double Cake Baking Studio to design a love-themed cake for Valentine’s Day. Since my background is in creative writing, I decided go with a visual pun. The piece was 1 of 5 designs you could get after purchasing a Surprise Cake box during February 14th. So yeah, many people ate my booty during Valentine’s. 🍑❤️

Escape the Cold

During the World Series, The Puerto Rico Tourism Company warmed-up baseball fans to the idea of extending the season until winter.

Perfect Harmony

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Good Vibes

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Cafecito

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Food Fight

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Sounds of Luxury

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JamaICAN

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Illustrations

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Longer Merry Christmas

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Say It With Pepsi

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Photography

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5 Women. 5 Races.

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I in JamaICAN

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23 Seconds

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Heineken Regatta

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La Santurcina

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Feed Your Soul

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Truth Without Colors

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Booty Call

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Escape the Cold

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